Ever the eco-activist, Leonardo DiCaprio is lending his title to a brand new trigger: veggie burgers. Yesterday, the Hollywood actor introduced he shall be investing within the LA-based startup Past Meat.
“Livestock manufacturing is a serious contributor to carbon emissions. Shifting from animal meat to the plant-based meats developed by Past Meat is likely one of the strongest measures somebody can take to cut back their influence on our local weather,” he stated in a press release. In signing on to the corporate, he joins different notable celeb backers like Invoice Gates and Twitter founder Biz Stone.
Past Meat patties—made utilizing components like pea protein and beets—mimic the look, style, and texture of conventional hamburgers so carefully that a whole lot of grocery shops are promoting them of their meat instances. In doing so, the corporate hopes to appease hard-core meat eaters who’re hesitant to change over to veggie-heavy alternate options. They’re now bought in additional than 2,000 shops nationwide.
In an age when livestock and its by-products account for a large portion of worldwide greenhouse gasoline emissions, each plant-based meal helps.